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Tricel Master White
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SAME TEAM, NEW LOOK.

DEWEY WATERS IS REBRANDING TO TRICEL

We are thrilled to announce some important news to you. Since 2021, we have been operating under the internal name of Tricel Weston as part of our strategic alignment within the Tricel Group. As we approach January 1st, 2024, we are getting ready to officially change our name externally and rebrand Dewey Waters to Tricel Weston.

Banner image showing that Dewey Waters is rebranding to Tricel.

What’s Changing?

This change will bring a new visual identity consistent with the Tricel Group’s branding, expanded offerings, improved services, and products. This shift reflects our commitment to a unified and strengthened presence in our industry, translating into more robust and varied solutions for you. Nicholson Plastics, another entity within the Tricel Group, is undergoing a rebranding process similar to ours.

What Remains the Same?

Our core values, mission, and commitment to excellence remain steadfast. The same dedicated team serving you will continue to do so, now with access to more significant resources. Our contact information, including phone numbers and email addresses, will remain the same.

We understand that you have come to expect high standards from us, and we assure you that we will continue to meet and exceed those standards as we implement our new brand identity.

What This Means for You?

From January 1st, all new projects and communications will officially come under the Tricel brand. Our commitment to you is clear: For ongoing projects and discussions that began under the Dewey Waters brand, we will ensure a smooth and transparent transition to the Tricel brand. We will complete and deliver these projects to the high standards you have come to expect from the team in Weston.

We will keep you informed throughout this process and provide regular updates as we move forward with this exciting change.

Thank you for being an essential part of our journey. We are excited to continue to grow and succeed together under our new brand identity.